- Photographs and graphics are important components of news releases and feature stories. They add interest and variety, and they often explain things better than word alone.
- ” Motion and still images are valuable. Somebody might not read the story, but they’ll recall the images.”- Watlington
- A well composed photo focusing on the subject and minimizes the background makes a strong, appealing photo.
- Action is important because it projects movement and idea that something is happening right before the reader’s eyes.
- Things to remember. Emphasize details, not whole scenes. Try to always frame pictures, ask subjects wearing classes to remove them.
Source Cited: Public Relations Writing and Media Techniques, by Wilcox, 6th Edition
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